MARKETING COMMUNICATIONS MANAGER - Calcium Products

Calcium products is rapidly expanding the agricultural and professional turf markets for soil amendments which improve the quality of the soil leading to higher crop yields and healthier better looking turf. Strong company growth has created a need for the position of marketing communications manager with the key responsibility of managing the marketing communications activities across the business to create a clear and easy to understand value proposition. The position will be hands-on in all aspects of media including electronic, print, video and radio.

Responsibilities and Tasks

  • Responsible for planning and implementation of marketing communications strategies/tactics and public relations activities designed to increase sales consistent with company goals and objectives

  • Effectively manage projects executed by outside contractors to create media, videos, electronic materials, printed materials and targeted advertising which uniquely connects customers to a meaningful and easy to understand value proposition

  • Work with the team to ensure consistent messaging while integrating specific territorial and customer requirements

  • Provide guidance on all forms of outbound communication including input for trade shows and the company website

  • Lead efforts to gather feedback and insights from customers utilizing surveys and other effective and efficient feedback methods

  • Stay current with competitive and industry trends

Education, Skills and Experience:

  • Bachelor’s degree preferably in marketing, communications or business

  • Minimum of 5 years’ experience in agricultural marketing or advertising. Experience working for an advertising agency is preferable

  • Strong skills in writing, editing, proofreading, layout and design, professional printing/publishing are essential. Including the ability to verbally present concepts clearly and effectively

  • Excellent planning and project management skills including successful experience in leading creative teams responsible for video, electronic and printed materials

  • Confident communicator and presenter

  • Extensive knowledge of Microsoft Office and basic knowledge of Adobe Photoshop, InDesign and Illustrator

Resumes and cover letters may be sent to jeff.thompson@calciumproducts.com.