Digital Content Editor - Successful Farming

Job Description I. Job Summary | Major goals and objectives. This role is responsible for many of the daily tasks on Successful Farming at Agriculture.com, including creating and distributing content. This editor will need strong writing skills for producing news articles as well as editing freelance stories. In addition, the editor will work with the web team to ensure farmers can easily find Successful Farming’s content by increasing social media and newsletter engagement. II. Essential Job Functions Weight % Accountabilities, Actions and Expected Measurable Results 40% • Creates content for Agriculture.com, including articles, slideshows, and videos. 30% • Increase social engagement across Facebook, Twitter, Instagram, and other social media platforms. In addition to daily management, this will include creating regular analytics reports with recommendations to improve Successful Farming’s social media strategy. 20% • Improve newsletter engagement. In addition to sending the daily newsletters, this will include creating regular analytics reports with recommendations to improve open- and click-through-rates. 10% • Write print articles for Successful Farming magazine. 100% III. Minimum Qualifications and Job Requirements Education: BS in journalism, ag communications, similar fields - or equivalent training and/or experience. Experience: A writing background is required. Some experience with social media, newsletters, and using a content management system is preferred. Use of web analytics tools is helpful. Specific Knowledge, Skills and Abilities: An agricultural background or experience is preferred. % Travel Required (Approximate): 15%