Digital Communications Strategist - National Pork Board

The National Pork Board seeks an experienced Digital Communications Strategist to manage content and help improve the user experience across a number of large websites. The right candidate will have an interest in improving communication delivery through experience in information architecture and organization, managing and auditing disparate content across a number of websites.

Reporting to the Director of Public Relations, this role will support the digital, interactive and web communications needs of the National Pork Board and its departments to help drive strategy, development and implementation of communications materials across digital and interactive platforms.

The primary responsibilities of the Digital Communications Strategist include:
•Content Development: Experience writing, developing and managing interactive and engaging content in the form of videos, images, blog posts, email marketing and social media. Ability to repurpose content is preferred.
•Information Architecture: Auditing and organizing large amounts of content into custom taxonomies and audience segments. Experience consolidating content from multiple websites is a big plus.
•Content Management: Turning content and communications materials from subject matter experts into thoughtful and engaging web, email and social content. This role will help to create a content calendar and content management workflow.
•Search Engine Optimization: Ability to implement targeted SEO strategy based on keyword and topical data.
•Distribution: Use data and tools to distribute new and evergreen content to the right audiences across social media, email marketing and other relevant content outposts.
•Inbound Marketing: Know how to find the right audience for, and drive traffic to, specific topical content and landing pages on websites.
•Copywriting: Ability to write captivating headlines and meta information that improves click-through rates in search results and on social platforms.
•Conversion: Define goals and implement content in a way that guides a user to take a preferred action.
•Research: Research and plan content based on analytical data and comparative research.
•Social Media: Assist in developing content and managing campaigns across social media platforms (Facebook, Twitter, Instagram, Snapchat, YouTube). Also, assist in asset creation, including infographics, videos and blogs and manage an editorial calendar for all social networks, e-newsletters and blogs.
•Analytics: Report on analytics data from multiple sources.
•Other duties: Provide strategic digital communications counsel to National Pork Board departments including: Communications, Producer Services, Science & Technology, and Channel Marketing, Innovation and Social Responsibility.

Position Requirements
•Bachelor’s degree in marketing, journalism or a related field preferred.
•2-3 years of experience managing websites and the ability to manage multiple tasks under tight deadlines.
•Strong communication and project management skills

Experience preparing analytics reports (Google Analytics, e-newsletter and social media analytics) and optimizing web content (Search Engine Optimization).
•A good understanding of HTML and the digital development process.
•Experience in Information Architecture managing complex websites, custom taxonomies, and audience segmentation
•Working experience managing content in a WordPress site
•Experience managing and reporting on MailChimp email marketing campaigns
•Experience with Microsoft Office (Word, Excel, PowerPoint, Adobe)
•Baseline knowledge and understanding of social media for B2B and B2C companies.
•This position may require some domestic travel in order to meet communications needs. A valid driver’s license and good driving record is required.

The National Pork Board has responsibility for Checkoff-funded research, promotion and consumer information projects and for communicating with pork producers and the public. The Pork Checkoff funds national and state programs in advertising, consumer information, retail and foodservice marketing, export market promotion, production improvement, technology, swine health, pork safety and environmental management. Applicants should be able to support the mission of the organization with enthusiasm to serve U.S. pork producers.

Qualified candidates should forward their cover letter, resume and salary requirements by March 18, 2016 to:

HR@pork.org

No phone calls please.

The National Pork Board, an equal opportunity employer, offers an exceptional benefits package and work environment. Visit us online at www.pork.org and www.PorkBeInspired.com

NATIONAL PORK PRODUCERS COUNCIL - World Pork Expo General Manager/ Director of Projects and Events

Summary: Director of Projects and Events is responsible for the coordination and execution of NPPC meetings, events and other projects. World Pork Expo General Manager is responsible for overseeing and execution of the World Pork Expo Trade Show.

Essential Duties and Responsibilities: Performs range of duties. Requires knowledge of Council practices/policies, and regular and reliable attendance. Work requires initiative and judgment in the performance of such duties as: • Planning for NPPC meetings/events to include: hotel contracts, meal functions, AV equipment, coordination with vendors and other related details
• Maintain a master calendar of activities and events • Meeting arrangements for NPPC meetings: BOD, annual, committee, and membership.
• Management and execution of World Pork Expo programs as designated: o Oversee WPX areas including Exhibitor operations, registration & sponsorships o Budget management and invoice approval o Manage Relationships/Contracts with Vendors o Working with Marketing Firm: show promotion, WPX website edits, social media, media events, news releases, media trade outs, media name badges, annual theme selection o Special Events management and execution: Musicfest, children’s activities, luncheons, private meetings, Headquarter hotel and rooming lists o Sponsorship execution on and off site o Show program: content management, editing, managing ad sales relationship o Expo team meetings, attire, work schedules, all-staff meetings, internal communications o General Items: Schedule of events, signage, loud speaker announcements, expo master calendar, warehouse/delivery coordination o Support & assistance to other areas: WPOCTC shirts/handouts, gold sponsor recognition/signage, international tour rooming list/hotel execution

Qualifications: Must be a self-motivated person and can work effectively without direct supervision. The individual must have good written and oral communication skills. Needs to be able to work well with other people, be flexible and be open to change. Need good organizational skills and able to handle several projects at one time with the ability to make sound decisions, as job responsibilities require. Must possess the ability to coordinate and plan multiple meetings and projects simultaneously. Must have a good working knowledge of Word, Power Point, Excel, and database operations.

Travel Occasional overnight travel required. Must have a valid driver’s license.

Education and/or Experience Four years college Four years event management or equivalent work experience in a related field

Location National Pork Producers Council Iowa Office; Urbandale, Iowa

OTHER RELEVANT REMARKS: • Strong personal standards of excellence, ethics and integrity. • Must be able to troubleshoot problems and be open to change • Ability to resolve conflict between individuals • Ability to manage personnel

Physical Demands and Working Conditions - Requires light physical effort such as stooping and bending, and occasional lifting of lightweight objects (up to 25 pounds0.

Craig Boelling V.P. Resource Development, National Pork Producers Council boellingc@nppc.org O: 515-278-8012 M: 515-240-7240

National Pork Producers Council - Manager of Industry Outreach

The Manager of Industry Outreach is primarily responsible for coordinationd of and assiting in the the delivery of pork industry messages and successes of NPPC activities to NPPC investors; State Associations, Producers, Alliance, Packer Processors, and critical food chain audiences.

Essential job functions include: The Manager will be working with other departments within NPPC Des Moines and Washington DC office as well as other industry associations — identifying key needs and messages that require support and engagement. The manager will be primarily responsible for developing and deploying a broad range of information pieces to assist with NPPC’s member outreach on issues management, education, and policy initiatives. This position requires strong and persuasive verbal and written communication skills, and demonstrated effective public speaking and marketing skills. Ideally the candidate should have background in agriculture or have worked in an agricultural marketing/communication position.

BACKGROUND REQUIREMENTS OF POSITION:

Education: Equivalent of a Bachelor of Science degree in a related discipline such as animal science, agriculture business, marketing or communications.

Skills: Proven track record of strong and persuasive verbal and written communication skills. A demonstrated ability and interest in being part of a team-based management approach. Ability to effect seamless integration of multiple initiatives and exemplified ability to handle challenging situations. A demonstrated ability to take calculated risks and a proven track record of critical listening skills along with creative problem-solving abilities. Ability to work one-on-one with others in the association and within the industry. Strong collaboration and communication skills with diverse groups are necessary. Ability to persuade others to embrace new concepts is desired. Ability to plan, develop and implement communication strategies and plans for various projects being developed by executive team. Prior experience is developing marketing material.

Relevant Experience: At least two years professional experience in communication/marketing, preferably in the ag/food industry. Emphasis on experience with influencing change, promoting new ideas, and establishing and improving relationships. Prior experience is developing marketing material . Effiecient in the use of software applications; PowerPoint, WordPress, Adobe Create, Visio, PageMaker, Survey Monkey, Twitter, Facebook, Linkedin.

POSITION RELATIONSHIPS:

Membership: Communicates and interacts with state associations, pork producers, packers/processors, and allied industry as necessary and appropriate to position responsibilities.

Governing Structure: Interacts with and presents reports to the Vice President of Industry Relations, the NPPC Management Team, and the NPPC Board of Directors, as required.

Public: Interacts with opinion leader professionals within the pork industry as well as affiliated organizations as directed.

Other Organizations: Position will maintain regular communication with other agricultural, food and meat associations. Expected to take active role in any relevant professional organizations beneficial to the industry.

POSITION RESPONSIBILITIES:

Policy Formulation: Responsible for effective communication of NPPC’s industry messages, including issues management, education, and policy initiatives. Reports to Vice President of Industry Relations.

Planning: Will assist the Vice President of Industry Relations in developing strategies and tactics to achieve the goals identified within the organization’s business plan. Keeps staff and management informed of industry issues and producer and state association needs.

Decision Authority: Has specific decision-making authority over specific project and task force work, as assigned.

Financial Responsibility: Budget authority for assigned project and task force work, and key line items within the NPPC Chain Relations Budget.

Travel: Requires some domestic travel. Must have valid driver’s license and good driving record.

Location: The position is based out of NPPC Urbandale, IA office.

Physical Demands and Working Conditions - Requires light physical effort such as stooping and bending, and occasional lifting of lightweight objects (up to 25 pounds).

Craig Boelling V.P. Resource Development, National Pork Producers Council boellingc@nppc.org O: 515-278-8012 M: 515-240-7240

Public Relations Supervisor - Two Rivers Marketing

Two Rivers Marketing is looking for an individual to manage public relations activities for a large, national business-to-business account. Job responsibilities include assisting with development of strategic plans; managing trade media relations; and writing news releases and technical feature stories for trade magazines, primarily in the manufacturing segment.

Qualified candidates should have 5+ years of related experience and a bachelor's degree in public relations, journalism, or communications.

More information: www.tworiversmarketing.com

Marketing Assistant - Insta-Pro International

Insta-Pro International is a global leader in the manufacture of extrusion and pressing equipment for processing oilseeds, grains, pet food and fish feed. Based in Des Moines, IA, we have over 45 years of history in providing value-added, unique processing solutions for small to medium processing needs. Our entrepreneurial spirit and focus on growth offer an exciting work environment where our employees contribute directly to the success of our company. The Marketing Assistant position will be located at our Des Moines, Iowa Headquarters and will report to the Marketing Coordinator. The right candidate should be able to effectively work in a team and have strong marketing communication, attention to detail, and organizational skills.

RESPONSIBILITIES

-Lead strategic market analysis effort to drive company resources toward the greatest market opportunities.

-Direct social media strategy to maximize marketing impact on Facebook, LinkedIn, Twitter, and YouTube.

-Organize, schedule and manage marketing related events.

-Maintain schedule of events.

-Assist with blog and newsletter editing.

-Assist with multi-lingual website management.

-Assist with creating marketing materials.

-Assist with fulfilling requests for promotional items, literature, and sales aids.

-Assist with sales presentations as needed.

REQUIREMENTS

-Bachelor’s Degree in Marketing/Communications or related field.

-Agriculture background preferred.

-Proficient in Microsoft Office Suite and WordPress.

-Experience with PhotoShop, Illustrator, or InDesign preferred.

BENEFITS

Insta-Pro provides a competitive salary package and bonus program as well as a strong benefits package with an excellent 401K program, health, dental, vision, life and disability coverage.

Please forward your Resume in confidence to

Joanne Nikles

HR/Office Manager

Insta-Pro International

4043, 120th Street

Urbandale, IA 50323

jnikles@insta-pro.com

MARKETING COMMUNICATIONS MANAGER - Calcium Products

Calcium products is rapidly expanding the agricultural and professional turf markets for soil amendments which improve the quality of the soil leading to higher crop yields and healthier better looking turf. Strong company growth has created a need for the position of marketing communications manager with the key responsibility of managing the marketing communications activities across the business to create a clear and easy to understand value proposition. The position will be hands-on in all aspects of media including electronic, print, video and radio.

Responsibilities and Tasks

  • Responsible for planning and implementation of marketing communications strategies/tactics and public relations activities designed to increase sales consistent with company goals and objectives

  • Effectively manage projects executed by outside contractors to create media, videos, electronic materials, printed materials and targeted advertising which uniquely connects customers to a meaningful and easy to understand value proposition

  • Work with the team to ensure consistent messaging while integrating specific territorial and customer requirements

  • Provide guidance on all forms of outbound communication including input for trade shows and the company website

  • Lead efforts to gather feedback and insights from customers utilizing surveys and other effective and efficient feedback methods

  • Stay current with competitive and industry trends

Education, Skills and Experience:

  • Bachelor’s degree preferably in marketing, communications or business

  • Minimum of 5 years’ experience in agricultural marketing or advertising. Experience working for an advertising agency is preferable

  • Strong skills in writing, editing, proofreading, layout and design, professional printing/publishing are essential. Including the ability to verbally present concepts clearly and effectively

  • Excellent planning and project management skills including successful experience in leading creative teams responsible for video, electronic and printed materials

  • Confident communicator and presenter

  • Extensive knowledge of Microsoft Office and basic knowledge of Adobe Photoshop, InDesign and Illustrator

Resumes and cover letters may be sent to jeff.thompson@calciumproducts.com.

Manager of Industry Outreach - National Pork Producers Council

The Manager of Industry Outreach is primarily responsible for development of and assiting in the the delivery of pork industry messages and successes of NPPC activities to NPPC investors; State Associations, Producers, Alliance, Packer Processors, and critical food chain audiences.

Essential job functions include: • The Manager will be working with other departments within NPPC Des Moines and Washington DC office as well as other industry associations — identifying key needs and messages that require support and engagement. The manager will be primarily responsible for developing and deploying a broad range of information pieces to assist with NPPC’s member outreach on issues management, education, and policy initiatives. This position requires strong and persuasive verbal and written communication skills, and demonstrated effective public speaking and marketing skills. Ideally the candidate should have background in agriculture or have worked in an agricultural marketing/communication position.

BACKGROUND REQUIREMENTS OF POSITION:

Education: Equivalent of a Bachelor of Science degree in a related discipline such as animal science, agriculture business, marketing or communications.

• Skills: Proven track record of strong and persuasive verbal and written communication skills. A demonstrated ability and interest in being part of a team-based management approach. Ability to effect seamless integration of multiple initiatives and exemplified ability to handle challenging situations. A demonstrated ability to take calculated risks and a proven track record of critical listening skills along with creative problem-solving abilities. Ability to work one-on-one with others in the association and within the industry. Strong collaboration and communication skills with diverse groups are necessary. Ability to persuade others to embrace new concepts is desired. Ability to plan, develop and implement communication strategies and plans for various projects being developed by executive team. Prior experience is developing marketing material.

• Relevant Experience: At least two years professional experience in communication/marketing, preferably in the ag/food industry. Emphasis on experience with influencing change, promoting new ideas, and establishing and improving relationships. Prior experience is developing marketing material . Effiecient in the use of software applications; PowerPoint, WordPress, Adobe Create, Visio, PageMaker, Survey Monkey, Twitter, Facebook, Linkedin.

POSITION RELATIONSHIPS:

Membership: Communicates and interacts with state associations, pork producers, packers/processors, and allied industry as necessary and appropriate to position responsibilities.

Governing Structure: Interacts with and presents reports to the Vice President of Industry Relations, the NPPC Management Team, and the NPPC Board of Directors, as required.

Public: Interacts with opinion leader professionals within the pork industry as well as affiliated organizations as directed.

Other Organizations: Position will maintain regular communication with other agricultural, food and meat associations. Expected to take active role in any relevant professional organizations beneficial to the industry.

POSITION RESPONSIBILITIES:

Policy Formulation: Responsible for effective communication of NPPC’s industry messages, including issues management, education, and policy initiatives. Reports to Vice President of Industry Relations.

Planning: Will assist the Vice President of Industry Relations in developing strategies and tactics to achieve the goals identified within the organization’s business plan. Keeps staff and management informed of industry issues and producer and state association needs.

Decision Authority: Has specific decision-making authority over specific project and task force work, as assigned.

Financial Responsibility: Budget authority for assigned project and task force work, and key line items within the NPPC Chain Relations Budget.

Travel: Requires some domestic travel. Must have valid driver’s license and good driving record.

Location: The position is based out of NPPC Urbandale, IA office.

Physical Demands and Working Conditions - Requires light physical effort such as stooping and bending, and occasional lifting of lightweight objects (up to 25 pounds).

Please direct questions/ applications to:

Dallas Hockman

Vice President Industry Relations, National Pork Producers Council

E-mail: hockmand@nppc.org

Advertising Sales Representative - Meredith Agrimedia

The Advertising Sales Representative sells and implements integrated marketing programs for the entire Meredith Agrimedia profit center including Successful Farming, Living the Country Life and Country Gardens Brand. The programs and packages encompass all media vehicles which can include: online, print, radio, broadcast, events, database and others. This position manages and develops relationships across the entire customer base, including clients and agencies. This position will handle existing business and will also be expected to bring new accounts on board.

Essential Job Functions - Weight % Accountabilities, Actions and Expected Measurable Results 40% -Sells integrated marketing programs across the Meredith Agrimedia portfolio 40% - Establishes relationships with key customers & prospects throughout assigned sales territory 10% - Collaborates regularly with other Account Executives on business that spans the entire Meredith Agrimedia portfolio 5% - Provides accurate sales forecasts to management 5% - Manages individual travel and entertainment budgets within allocated budgeted amounts 100%

Minimum Qualifications and Job Requirements | All must be met to be considered. Education: Bachelor’s degree in Marketing, Advertising, Agriculture or related field, or equivalent training and/or experience.

Experience: Minimum of five years’ sales experience. Appropriate agency experience may be considered. Agricultural background preferred.

Specific Knowledge, Skills and Abilities: Excellent verbal and written communication skills Strong organization and scheduling skills Solid grasp of marketing concepts Problem solving skills Strong sales skills Adaptable and effective negotiating skills Good computer skills including expertise with Word, Excel and PowerPoint Understanding of rural lifestyle and/or advertising industry preferred. % Travel Required (Approximate): 30%

Location: Des Moines, Iowa

Please visit our website to apply: https://meredith.wd5.myworkdayjobs.com/EXT/jobs

Social Media Manager – Iowa Corn Growers Association and Iowa Corn Promotion Board

This position is responsible for the management of an effective and efficient communications program for the Iowa Corn Promotion Board and Iowa Corn Growers Association. It initiates and manages communications projects, specific to website management and social media platforms, with other internal departments in the areas of research, marketing, public policy and grower services, ensuring that the organizations’ image is consistently and appropriately communicated in the various target segments. This position is based on Johnston, IA and requires that the person work in the Iowa Corn office.

Knowledge, Skills and Abilities Required: 1. Education/Experience: Must have a Bachelor’s degree (BA) in related field from four-year college or university plus minimum two to four years’ related experience and/or training; or equivalent combination of education and experience. Expertise preferred in managing social media programs, website management, designing creative materials, marketing, and communications. Ability to manage multi-level projects in a high volume, ever-changing environment. Understanding and awareness of agricultural socio-economic and environmental issues necessary. An ag background is helpful; a farm background is required. 2. Personal Computer/Office Skills: Ability to create “table of contents” documents, create and perform various data sorts on spreadsheets. Advanced Internet search skills, advanced Word documents skills; advanced knowledge of Publisher, or other desktop publishing software. Ability to create advanced Power Point presentations; ability to maintain web site. Photography experience, photographic cataloging, and graphic proficiencies necessary. 3. Supervisory Responsibilities: None 4. Other Skills and Attributes: Ability required to write content for social media platforms and reports that conform to style and format, effectively utilizing creative skills. Web design and management skills. Graphic design skills to format materials such as posters, brochures, infographics, displays, etc. Photography and video skills to create a library of tools for the organization. 5. Travel: In-city travel is required with limited out-of-town travel with stays of two to three days and infrequent travel up to five days for annual meetings such as Commodity Classic.

Compensation: This is a full-time salaried position with an excellent benefits package and work environment. The position is based in the Iowa Corn office in Johnston, IA. The Social Media Manager will not be able to work from home.

All inquiries and information will be handled in strict confidence. Interested parties should contact Kevin Drury with Hedlin Ag Enterprises at kdrury@hedlinag.com

Agriculture Sales Rep- IFT Publications

Agriculture Sales Rep

If you've sold advertising to ag-related businesses, we want to hear from you!

Iowa Farmer Today is seeking an enthusiastic, experienced, self-starting advertising sales rep. This is a full-time position with an excellent benefits package including paid vacation, health insurance and more. Compensation is salary plus commission. This position will include working from a home-based office in Western Iowa with daily travel, including occasional overnight travel. Travel expenses are paid and the position requires a valid driver's license, proof of insurance and reliable vehicle. An agricultural background is highly desired.

Applications are accepted at www.iowafarmertoday.com/workhere EOE

Project Manager- Lessing Flynn

Date Posted: August 19, 2015

Type: Full Time

Job Details

Craving a tasty career opportunity with a reputable Des Moines advertising agency? This job posting may hit the spot! Lessing-Flynn seeks a Project Manager to join our team and support multiple clients while collaborating with some of the most creatively twisted minds in the biz. Sound professionally appetizing?

The ideal candidate will bring to the table:

  • B.A. in marketing, public relations or communication
  • 3-5 years of marketing (or a related field) experience
  • Experience in agriculture a plusStrong understanding of multiple marketing mediums such as social media, content curation, media buying, public relations, design, print production, copywriting, proofreading, etc.
  • Ability to support account managers with client support activities such as development of estimates, proposals, budget management, media buys and more
  • Exceptional organizational skills while tracking client projects through production, creative, copywriting and client approval process
  • Experience with production processes including vendor relations, estimating, proofing, press checks, delivery and quality assurance
  • Readiness to actively participate in creative brainstorming activities and idea generation for clients
  • Ability to work under pressure to meet deadlines
  • Must be willing to handle any/all client rejections & demands

Still hungry? Email your resume and relevant work samples to info@lessingflynn.com so we can learn your story and see if you’re you’re destined to become part of ours.

GRAPHIC DESIGNER- AKC Marketing

Description:

AKC Marketing is seeking a talented Graphic Designer to develop graphics for print, web and video, across multiple brands. We are looking for someone who is passionate about design, and who wants to be a part of a fast paced environment, collaborating with clients and internal teams to ensure that creative solutions meet project objectives. The ideal candidate will balance the creative process with technical execution to see his or her project through production within strict timelines.

Desired Skills and Experience:

  • Strong project management and problem solving skills
  • Exceptional conceptual and design skills
  • Strong written and oral communication skills
  • Full understanding of prepress and print production as well as web-based software
  • Working knowledge of a wide range of media; including photography, computer aided design, web design and video
  • Capable of collaborating with all levels of the organization
  • Proven ability to build positive long-standing relationships with clients and staff
  • Desire to learn, understand and apply new technologies

Minimum Requirements:

  • Degree in Graphic Design or equivalent combination of education and relevant experience
  • 1 – 5 years of experience in graphic design or related field
  • Proficient in Adobe Creative Suite and Microsoft Office Suite
  • The ability to work on multiple projects simultaneously with tight deadlines
  • Knowledge of interactive design, graphic and animation design, web and mobile browser capabilities, and HTML is a plus

We offer a relaxed yet highly motivated work environment, where each individual’s contribution to the business is truly valued.

Qualified candidates should send a resume and cover letter to [humanresources@akcmarketing.com]

Director of Marketing: DTN/The Progressive Farmer

Responsibilities:

  • Execute all marketing activities and will have responsibility for marketing dollars allocated. Ultimately, responsible for driving profitable growth from these methods.
  • Generate demand: Responsible for generating demand – web traffic, mobile download, social sharing, and conversations. The expectation will be to exploit all channels, including but not limited to online, offline, email, content, etc.
  • Brand Strategy: Create and manage the story across messaging, content, public relations and social media.
  • Develop programs to incite activity and influence behavior.
  • Contribute to the overall position and messaging. Evaluate and confirm market position, product messaging and marketing strategy; essential on a regular basis. 
  • Manage all agencies and external suppliers associated with marketing. 
  • Responsibility to set an analytical environment of data capture and interpretation. This comes from a thorough testing approach to identify the most effective messaging of products and price points for different customers and stages in the lifecycle.
  • Partner with business, product, and sales leaders to identify market opportunities and support strategy for growth.
  • Define and deliver marketing strategy, plan and budget, allocating appropriate resources and ensuring marketing initiatives are executed on-time, in-scope and within budget - meeting or exceeding desired business outcomes.
  • Lead a team; actively support employee training and development.
  • Monitor market dynamics and translate market insights into strategic recommendations on positioning, messaging, value propositions and differentiation in order to drive growth and client loyalty.
  • Complement the immediate needs to drive growth with longer-term analysis of market trends and emerging opportunities and recommendations for capitalizing on them.
  • Assess and understand market opportunities and challenges and identify opportunities for differentiation; disseminate findings and actively support the growth of increased market knowledge.
  • Stay directly connected to the market through interactions with key contacts and active participation in industry events; identify and build relationships with industry associations, influencers and other stakeholder groups. Gain intelligence, test assumptions, and learn.
  • Exceptional internal navigation and collaboration skills. Ability to build strong relationships, build a broad base of support with key decision makers, and influence to drive a higher level of business results. Champions a customer point of view.
  • Demonstrated range of expertise in market strategy development and execution. Can effectively design a strategy and lead its execution in a hands-on manner.

Skills and Experience:

  • 10+ years of marketing experience.
  • Experience in Agriculture segment and all aspects of marketing.
  • A strong track record of developing innovative and cost effective marketing campaigns in fast moving environment. 
  • Experience with segmentation & targeting, acquisition & retention, pricing & revenue, and conversion reporting & analytics.
  • Strong experience with digital methods such: SEO, SEM, display, affiliate, social, bloggers, email, mobile, platforms (YouTube, Facebook, Twitter, Pintrest, Instagram, Snapchat), viral video, free trial, etc.
  • Strong experience in traditional offline marketing such as: print, direct mail, tradeshows, etc. A strong grasp of testing/optimization.
  • Demonstrated ability to develop highly successful growth strategies leading to significant revenue growth.
  • Familiarity with internet/digital/web/media/ecommerce business models, management of large database, customer segmentation and transformation of data into actionable insights.

Education: * Minimum of a Bachelor’s degree. An MBA is desired.

Compensation Range: * $100K - $140K

Location: * Omaha, NE * Relocation is an option

Travel: * Up to 25% of the time

Social Media Manager- AKC Marketing

AKC Marketing is looking for an individual to manage day-to-day social media for multiple accounts.

As an agency whose brand is centered on doing what we promise, certain expectations must be met by all associates. A few things we look for in people who join us: individuality, passion for our client’s business and a job well-done, as well as the ability to be a problem-solver to create better results. As a member of the AKC Marketing team you can expect a respectful work environment, a strong client service focus and most of all enjoyment in the overall marketing process.

Responsibilities:

  • Develop and execute social media campaigns strategies/programs for assigned clients, identifying opportunities to build clients’ visibility in reaching their target audience.
  • Measure quantifiable growth goals of social media programs through increased dialogue and varied conversion rates; analyzes, reviews, and reports on effectiveness of campaigns; translates metrics to actual insights gained from social media and monitoring to help inform marketing, development, and other key departments.
  • Become an expert on your clients’ businesses and the competitive landscape.

Requirements:

  • 3+ years of experience in social media management
  • Bachelors Degree required
  • Ability to manage multiple clients at once
  • Strong strategic and analytical skills
  • Ag experience is preferred

We offer a relaxed yet highly motivated work environment, where each individual’s contribution to the business is truly valued.

Qualified candidates will have a minimum of three years of experience. Please send a resume and cover letter to humanresources@akcmarketing.com.

Public Relations- AKC Marketing

Job description:

AKC Marketing is looking for an individual to manage day-to-day public relations for multiple accounts.

As an agency whose brand is centered on doing what we promise, certain expectations must be met by all associates. A few things we look for in people who join us: individuality, passion for our client’s business and a job well-done, as well as the ability to be a problem-solver to create better results. As a member of the AKC Marketing team you can expect a respectful work environment, a strong client service focus and most of all enjoyment in the overall marketing process.

Responsibilities:

  • Develop and execute a broad range of proactive PR and social media strategies/programs for assigned clients, identifying opportunities to build clients’ visibility in media outlets that reach their target audience.
  • Prepare overall public relations/communications planning documents when required.
  • Become an expert on your clients’ businesses and the competitive landscape.
  • Provide event planning and media relations support to help grow attendance and coordinate on-site services, as needed.
  • Draft copy for marketing efforts, including, news releases, newsletters, editorial and digital communications.

Requirements:

  • 3+ years of experience in public relations and social media
  • Bachelors Degree in public relations, journalism, communications or related field.
  • Ability to manage multiple clients at once
  • Have experience with media related projects
  • Strong strategic and analytical skills
  • Ag experience is preferred

We offer a relaxed yet highly motivated work environment, where each individual’s contribution to the business is truly valued.

Qualified candidates will have a minimum of three years of experience. Please send a resume and cover letter to humanresources@akcmarketing.com.

Director of Communications - Iowa Cattlemen's Association

The Iowa Cattlemen’s Association is currently searching for successful candidates with a passion for agriculture and a vested skill set in organizational communication and marketing to lead a 10,000 plus member organization as the Director of Communications. The mission of the Iowa Cattlemen’s Association is to “Grow Iowa’s beef business through advocacy, leadership and education.” Qualified applicants must demonstrate a professional history of success in leading and enhancing organizational communication, strategy and connection. 

 

Art Director - Two Rivers Marketing

Two Rivers Marketing, a full-service agency located in Des Moines, Iowa, specializing in industrial business-to-business clients is looking for Art Director to join their innovative team. This individual would work hand-in-hand with a team of designers and writers to create product literature, direct mail, advertising, POP, websites and more for the agency's mix of leading B2B clients. This individual must be capable of handling jobs that require heavy conceptual work up front, leading day-to-day projects, leading or participating in client presentations, and, when necessary, providing solid direction and guidance when selecting print, photography, and video production vendors. Candidate’s background should include design, layout, typography, color and print production. Desired computer skills include Adobe Creative Suite and Acrobat. Flash knowledge a plus. A four-year degree in design, advertising, or a related field and 7+ years of experience.

 

Public Relations Director - Two Rivers Marketing

Two Rivers Marketing is looking for an individual to direct and manage public relations initiatives for one of the agency's B-to-B account groups. This senior associate will oversee all efforts that fall under the traditional PR umbrella: trade media relations; local media relations; community relations; and a high concentration on corporate communications, with several sub-areas including internal communications.

Public Relations/Communications Director - Trilix

Trilix is looking for a public relations/communications director to lead a growing group of communications professionals. The ideal candidate will have at least five to seven years of experience in communications with excellent leadership skills. Must have the ability to counsel clients on message development/positioning, social media, media relations, content development and other communication strategies. Excellent writing and editing skills. Ability to craft technical articles, website copy, news releases and pitches, blog posts, social media content, sales and informational pieces, etc. Experience in the agriculture industry a plus.

Please send cover letter, resume and salary requirements to Annette Halbur at ahalbur@trilixgroup.com.

Account Manager - Lessing Flynn

Craving a tasty career opportunity with a reputable Des Moines advertising agency? This job posting may hit the spot! Lessing-Flynn seeks an Account Manager to join our team and oversee multiple clients while collaborating with some of the most creatively twisted minds in the biz. Sound professionally appetizing?